Sunday, August 17, 2014

'Easy Money' Nike KD 7 Release



           Kevin Durant is one of the many NBA players who have a sneaker contract with Nike. His collection highlights his love for basketball, while letting his smooth style show as well. The newest sneaker released is the KD 7. The color ways for this sneaker are inspired by the weather.

‘EASY MONEY’
         The weather theme continues with the new color way of the KD 7’s. The ‘Easy Money’ color way is an ode to Benjamin Franklin. The colors of this shoe are green, light brown, and orange. We all know the story of Benjamin Franklin. He proved that electricity was a stream of electrified air by flying his metal kite and key during a lightning storm. The green on the shoe refers to the one hundred dollar bill that Benjamin Franklin is placed on. The shoe has a light brown mesh upper, and golden soles. Priced at $150, the ‘Easy Money’ color way of the KD 7’s will be released Wednesday, September 10th.




Recent News:
         Kevin Durant’s contract with Nike is closely coming to an end. While Nike has yet to sign him to a new contract, Under Armour is swooping in with hopes of signing the NBA star to their brand instead. With this being said, Nike will probably try to hand over even more money to the athlete in attempts to sign him over Under Armour. Signing with Under Armour could result in thirty billion dollars annually for Durant. This tops the twenty billion dollars Lebron makes a year with his Nike contract. Durant was supposed to take a three day trip to the Nike Headquarters, but apparently cancelled because of other ongoing negotiations.

What do you think? Nike or Under Armour?

Monday, August 11, 2014

Nike Lebron 12 'Instinct' Release


           Basketball advocates and sneaker lovers have been anxiously waiting for the release of the Nike LeBron 12. With the excitement of LeBron James going back home to the Cleveland Cavaliers, fans can’t wait to get their hands on a pair. The release date has still not been set, although it is speculated to be late this fall, but new color ways are being released into the media. The Nike LeBron 11 did incredibly well with sales. People were buying up almost all of every color way offered. It is interesting to note that although the 11’s did so well, they lack an on-court presence. I foresee the LeBron 12 to do just as successful if not better.


NEWEST COLOR WAY RELEASED: ‘Instinct

            This is the third color way released for the Lebron 12. The colors of this shoe include turquoise, crimson, and purple. The shoe begins with a purple mesh base. This serves as the background for iridescent overlays. The tongue and heel includes pops of crimson and purple, which give it that Miami Heat spice to them still. Below lies a translucent out soul.  One special characteristic of these shoes, my personal favorite, is the multi-colored bottom. The bottom of the shoe features all different colors such as pink, orange, green, and red. Another great feature of these sneakers is the new zoom cushioning system. The cushioning system is extremely durable and has foam based core. The zoom cushioning gives the sneaker a much lower ride.





LeBron fans get ready because these are sure to sell out as soon as they drop later this fall!